Fashions with Flair

About Us

Lady Sophisticate has been a presence on Avenue Road since 1986. The current owner, Marika Vag, took over in 1990 – she celebrated her 25th anniversary last year.

We offer an eclectic mix of fashion ranging from sportswear to smart dressing, taking you from morning to evening. We showcase Canadian designers such as Joseph Ribkoff, Frank Lyman, Cartise, Conrad C, Eric Alexandre and many others.

Our focus is personalized service, making sure the customer always leaves happy.

We have an on-site dressmaker, Diana Velez. Should you need her services, she is available to make any alterations that may be required.

Marika Vag


Marika has dedicated the last 45 years to the fashion industry. She has an eye for detail and sourcing the latest trends, her expertise and commitment to her customers over the years has resulted in a loyal following.

Venetia Cowie

Customer Service

Venetia has spent many years in fashion and customer service, first at Bayview Village and then Eatons where she was a wardrobe consultant and special events coordinator staging fashion shows and in-store seminars. Venetia has assisted Marika for almost 6 years.

Hours of Operation

Monday – 10am-4pm
Tuesday to Friday – 9:30am-6pm
Saturday – 9:30am-5pm
Sunday – closed

Visit Our Store For The Latest Fashions

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